Auditor Nicole Galloway raises $1.1M with no in-person fundraising over last three months

July 6, 2020

Largest amount raised by a candidate in a three-month period since reintroduction of contribution limits.

Columbia, Mo. — Today, Auditor Nicole Galloway’s campaign for Governor announced that the campaign raised $1,128,479 between April 1 and June 30. This is the largest amount raised by a candidate committee in Missouri in a single quarterly reporting period since the reintroduction of contribution limits in 2017. Galloway achieved this milestone without a single in-person fundraising event.

“Momentum in the race for Missouri Governor has swung sharply in Auditor Nicole Galloway’s direction, and these numbers bolster the case,” said Chris Sloan, Campaign Manager. “Because of the investments we’re making now in online voter engagement, we are in a strong position to keep the momentum going through election day. It is more clear now than ever that Missouri is eager for a new beginning and a new Governor that will bring change on healthcare and an economic recovery that leaves no working family behind.”

Q2 by the numbers:

  • 12,468 total individuals made contributions since April 1

  • 74% of these contributions (9,188) were first-time contributors to Galloway

  • 95% of all donors (11,812) made grassroots contributions (under $250)

  • $60 average contribution.

  • From April through June, Galloway for Missouri raised more than the first three months of the year with grassroots contributions under $250 alone.

Auditor Galloway’s campaign transitioned to campaigning almost entirely virtually over the period, making significant investments into digital and online infrastructure. As a result of those investments, the campaign is in a strong position to continue raising funds and reaching voters through election day.  In recent months, Galloway’s campaign has grown online engagement significantly:

  • Auditor Galloway participated in more than 100 virtual events.

  • The campaign reached more than nine million social media impressions, with an engagement rate on Facebook that is more than six times higher than Governor Parson’s campaign’s social media engagement.

  • 2,300 volunteer sign-ups.

  • Volunteers have sent more than 800,000 text messages to voters since April 1.

  • Invested nearly $60,000 in digital ads targeting Democratic and swing voters online.

Over this period, polling has moved in Galloway’s direction and another national race ratings service moved their Governor’s race rating reflecting an increasingly competitive race.


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